Sanela Diana Jenkins has a $300 million net worth as a Bosnian entrepreneur, philanthropist, and reality TV star. Sanela Diana Jenkins has managed to develop a thriving drink company while also establishing herself as a well-known human rights campaigner.
Diana Jenkins made her Bravo reality show “The Real Housewives of Beverly Hills” debut on May 11, 2022, as the 12th season’s newest cast member.
Infancy
Sanela Dijana was born in Sarajevo, Bosnia and Herzegovina, in 1973. She grew up in a middle-class family as the oldest of two children. Her mother worked as an accountant and her father was an economist. The family lived in a small concrete apartment building, which was common during the communist era in Yugoslavia.
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Diana’s younger brother, Irnis, was tragically killed by Serb soldiers when he was only 21 years old. Diana was studying economics at the University of Sarajevo at the time of his assassination. During the Siege of Sarajevo in April 1992, she was forced to evacuate Bosnia. Yugoslavia’s disintegration triggered the war. Until December 1995, there was a bloodbath.
Jenkins spent more than a year as a refugee in Croatia before making his way to London, England. She was able to resume her studies at City University in London after a two-year hiatus. Diana wisely chose mathematics as her major because numbers may be understood without knowing English. She went on to get a BSc in Computer Science and Economics (with honours).
Many of her fellow Yugoslavian immigrants were granted permanent citizenship around this time, but Diana was given permanent citizenship due to her excellent academic record and the fact that she had never requested for government assistance.
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Quick Details
| Net Worth: | $300 Million |
| Date of Birth: | 1973 |
| Gender: | Female |
| Nationality: | Bosnia and Herzegovina |
Swimsuits by Melissa Odabash
Diana took a number of jobs in London after graduation, gradually accumulating enough funds to open her own jewellery store.
Diana teamed up with model Melissa Odabash to co-launch the Melissa Odabash swimsuit line, leveraging the popularity of the jewellery business. The swimwear collection was a huge hit, and stars like Kate Moss, Elle Macpherson, Heidi Klum, and others were quick to endorse it. Diana is still a co-owner of the profitable brand.
Jenkins, Roger
After marrying British banker Roger Jenkins, Sanela became Sanela Diana Jenkins in 1999. At the gym, the two met.
After a total of ten years together, Roger and Sanela divorced with two children. Their parting was eventually dubbed “the happiest divorce ever.”
Divorce Settlements
Diana received a payment of $300 million as part of her divorce settlement. Diana was thrust into the ranks of the UK’s wealthiest women as a result of the settlement.
Diana later relocated to Malibu, California, where she purchased a stunning 3-acre clifftop estate. She turned her attention to charities and her own business ventures.
Drinks containing neurotransmitters
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Sanela Diana Jenkins founded Neuro Drinks, a health drink firm, in addition to Melissa Odabash swimwear. Neuro Drinks positions itself as a healthier alternative to caffeine and soda. The company sells products that help people sleep better, relax more, improve their immune system, and have more vitality. Sanela serves as the company’s Chairman and CEO.
Philanthropy
Sanela Diana Jenkins is a philanthropist with a lot of energy. She has donated and assisted in the fundraising of millions of dollars for a variety of organisations.
Sanela Diana Jenkins Foundation for Bosnia and Herzegovina in Memory of Irnis Catic was formed in 2002 by her. According to reports, it is Bosnia’s largest private philanthropic organisation.
Sanela Diana Jenkins Human Rights Project was established at the University of California six years later.
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Her Jenkins-Penn Haitian Relief Organization treated thousands of earthquake victims in Haiti in 2010. Jenkins and Sean Penn worked together on it. She’s also coordinated Elton John’s AIDS Foundation fundraisers.
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She also secured bail for former Bosnian President EjupGani, who was arrested in the United Kingdom after Serbia demanded his extradition.
Sanela raised nearly $10 million for the “Not on Our Watch” group, which raises awareness about human rights violations in Darfur in collaboration with George Clooney.
Awards
Sanela was honoured by Elton John’s Elton John AIDS Foundation with the Enduring Vision Award in 2012.
In the same year, the Hague Institute for Law Innovation honoured her as one of the “World’s Top Three Justice Innovators.”
Sanela received the Isa-beg Ishakovi Patriotism Award in 2013.
House in Malibu
Sanela Diana Jenkins listed her Malibu property in June 2020, as previously reported. $125 million was the sale price.
In the early 2000s, Sanela paid $21 million for the house. She is said to have discovered the property while on a home tour with her friend, singer Kid Rock. The kid was meant to be looking for a place to live, but Diana instead spent $21 million.
She sold the property for $87 million to her next-door neighbour, WhatsApp creator Jan Koum, in February 2021. The property next door was purchased for $100 million in 2019.
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