In a surprising turn for digital shoppers, a US appeals court has temporarily blocked a new federal rule that would have made it easier for people to cancel online subscriptions. The “click to cancel” rule, introduced by the Federal Trade Commission (FTC), was meant to help consumers escape from hard-to-cancel subscriptions with a simple online click.
But now, that plan is on pause.
The court’s decision has created confusion and sparked debate, especially among consumer advocates who believed the rule would protect people from tricky auto-renewal traps used by some companies.
What Is the ‘Click to Cancel’ Rule?
The FTC’s rule was designed to make cancellation as easy as sign-up. Many online services — like streaming apps, gym memberships, software trials, and more — let users subscribe in seconds, but make it difficult to cancel. Some even require calling customer service or mailing in forms.
The new rule would have forced businesses to add a clear, easy-to-find “cancel” button on their websites or apps. It also required companies to stop pushing extra offers during the cancellation process unless the customer gave clear permission.
The goal? Save consumers time, frustration, and money by cutting out sneaky cancellation barriers.
Why Was the Rule Blocked?
The appeals court didn’t strike down the rule completely — it just put it on hold temporarily, meaning it won’t go into effect yet.
Businesses and trade groups challenged the rule, saying it was too aggressive, would hurt small companies, and could create technical and legal confusion. They also argued that the FTC may have gone beyond its authority.
The court agreed to review the case before the rule becomes official.
What This Means for You
Right now, companies are not legally required to provide a simple “click to cancel” option — at least until the case is settled. This means:
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You might still have to call or email to cancel
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Some businesses may continue using tricky tactics to keep you subscribed
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The rule could still go into effect later, if the court supports it
Consumer groups are urging the public to stay alert and always read the fine print before signing up for trials or recurring payments.
What’s Next?
The court will continue reviewing the case in the coming weeks. The FTC has said it remains committed to protecting consumers and hopes the rule will eventually be approved.
For now, the fight between consumer rights and corporate resistance continues — and millions of online users are stuck in the middle.
